Launched on 19/10/2018

Adidas Consortium x Billionaire Boys Club NMD HU

White, Scarlet & Bright Yellow

Drawing on archival detailing for inspiration, adidas Consortium and Billionaire Boys Club present this primary coloured pair of NMD HU sneakers.

Taking aesthetic cues from heritage collegiate uniforms, this boost™-cushioned pair are built with lightweight Primeknit uppers and are embroidered with enigmatic ‘HEART’ and ‘MIND’ slogans at each foot. Supported with a TPU lace cage, this sporting pair show off Pharrell Williams’ signature creative flair and are signed off with durable rubber outsoles at the base.

  • Primeknit Uppers
  • TPU Lace Cage
  • Dual-Logo Branding
  • ‘HEART’ & ‘MIND’ Embroidery
  • Leather Heel Tab
  • boost™ Midsole
  • Rubber Outsole
  • Style Code: BB9544