Launched on 13/08/2021
Jordan’s time spent on the courts was iconic.
Michael Jordan’s time spent on the courts was iconic. It will forever be etched in basketball history. And it’s celebrated in Air Jordan, Travis Scott and Fragment’s three-way capsule this season. With this off-white tee, it’s given through the large, black and white image of MJ printed at the front, which is surrounded by each collaborator’s branding — from a Jumpman to Cactus Jack font — in blue, black and white. The visual codes continue at the back, too, with pink, cursive writing and stencil-like lightning bolts.